Golf and Leisure Marketing are a marketing consultancy company working with golf, health and leisure clubs across the United Kingdom. We provide specialist marketing support at a fraction of the cost of employing a Marketing Manager.
We take a pragmatic approach based on the many years management experience we have in the golf and leisure industry. As a marketing consultancy with hands-on experience, we don’t deal in theory. We only advise on strategies and tactics that we’ve executed before, are proven to work and that we know provide the best return on advertising investment.
Working closely with the club we can create efficient and targeted advertising plans for short-term promotions as well as full annual campaigns. We can also fully manage the plan execution, liaising with design, print and media suppliers, as well as the club’s employees, ensuring an efficient and timely rollout of the campaign.
We are a marketing consultancy – not an agency. We don’t have preferred media based on our pre-negotiated agency rates with certain publications or broadcasters. Nor are we biased towards advertising methods that carry the best mark-up for our company. In fact, we don’t add any mark-up on anything we suggest. This allows us to be completely impartial and focus our advice on what we believe will work for your business.
In addition to promotion & advertising planning, we also offer a range of market research services including customer and competitor analyses, membership leaver research and customer insight surveys. Each provide a valuable awareness of your club’s market and, most importantly, lay the foundation on which to base your club’s marketing strategy.